The FLIP IT case was conceived by an inventor who wanted a versatile tool for taking selfies. A 4-in-1, pocket-friendly case for the iPhone that was optimized for taking selfies, FLIP IT featured a removable wireless remote shutter, a case with kickstand and a built-in selfie stick.
For this venture, I was involved as a director of product and lead designer to bring this idea to life. Using my network of local and overseas partners, I helped my client design and manage the full process from concept to market ready. I led a team of 3-4 designers and engineers and managed development partners. I also provided support with packaging, branding and logistics.
Designed at LemonPeelDesign 2015-2016, for Neumagine Inc
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