THE STORY
The FLIP IT case was conceived by an inventor who wanted a versatile tool for taking selfies. A versatile 4-in-1 iPhone case designed for selfies, featuring a removable wireless remote shutter, built-in kickstand, and integrated selfie stick.
MY ROLE
Involved as a product development managing consultant. . I led a team of 3-4 designers and engineers and managed development partners. I also provided support with packaging, branding and logistics.
VALUE DELIVERED
Delivered the world's first 4-1 selfie stick case. A concept not yet seen at the time. Using my network of local and overseas consultants, I helped my client design and manage the full process from concept to market.
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Conceptual and Mechanical Exploration
How it works
How does flip it compare
Packaging and branding
